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How retailers use APIs to reinvent shopping

The retail industry is undergoing a massive change due to technology. In Asia, online retailers are flourishing because of their ability to target consumers anytime, anywhere, and across international borders. However, many traditional retailers…
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The power of connectivity in retail

Retailers have long understood that ‘knowing the customer’ is crucial for maintaining loyalty and standing apart from the competition. Today, in the age of Amazon, it’s more critical than ever for retailers to access and…
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Why retailers must embrace the ‘Integration of Things’

ECommerce is thriving in the UK. According to IMRG, £133 billion was spent online in 2016—a number expected to increase by 14 percent this year largely due to sales made on smartphones. As a result, traditional retailers need to…
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How APIs Can Create Delightful Shopping Experiences

Making inventory and location data available to online and mobile consumers can ensure they can buy what they want, when and where they want.In the pre-smartphone world, malls were a meeting and hangout place for teenagers. The co-location of…