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What is synthetic monitoring?

What is synthetic monitoring and how can it help your business proactively address customer experience issues? Here's what you need to know. To give your customers a top-quality digital experience, it’s…
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Panel Recap: How is your performance and reliability strategy aligned with your customer experience?

I recently joined two industry veterans and Dynatrace partners, Syed Husain of Orasi and Paul Bruce of Neotys as panelists to discuss how performance engineering and test strategies have evolved as it pertains to customer experience. This blog…
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What is digital experience?

A digital experience is when a user has an interaction with a digital touchpoint provided by an organization. A digital touchpoint may be a mobile application, a website, a SmartTV app, an ATM, an airport check-in kiosk or similar. The most…
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Uncovering performance problems in Marketo landing pages

Like many marketers, at Dynatrace we use Marketo for our marketing automation and lead generation. Our pages are based on a set template that any of our global marketers can edit and dynamically publish. Here is an example: Being a digital…
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Customer Corner – Nordstrom, Citrix, Red Hat and more

One of the more rewarding parts of my job is working with our team on customer stories. I always feel like a great case study has so much external and internal value, that they should be shared as widely as possible. So, after just a few…
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What’s new in Dynatrace University (DTU) 1 of 3: Our own digital transformation story

Recently, we’ve made some significant improvements to Dynatrace University (DTU), based on customer feedback along with information gathered electronically from actual customer experiences, and based on our own digital transformation.…
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Have you been taking DNS monitoring for granted? Not today!

What’s happening? Numerous reports today indicated a localized east coast performance event was occurring.  Reports pointed to an attack on DYN.  DYN provides DNS services.  DNS (Domain Name Service) can be thought of as…
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What to do about Ad-blocking impact on customer experience?

Economists have written about the law of unintended consequences. This is the theory that the actions of people, governments and industries always have effects that are unanticipated. Whether it’s the too-quiet Airbus A380  or cell…
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Valentine’s Day Coverage 2016

Update: February 10th, 2016 8:00am: Valentine’s Day Niche Retail Report Time for some performance hugs and kisses from Dynatrace, just in time for Valentine’s Day.  Valentine’s Day represents a niche retail event, not…
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The Big Game 2016: Live Blog Coverage

UPDATE: February 8th, 2016 5:00pm UPDATE: February 7th, 2016 10:24pm That’s the game!  Congratulations to the Denver Broncos.  So the results for the web site performance for advertisers during the game are in as well.…